As more and more consumers conduct commerce on their mobile devices, the chance of fraud also increases. If mobile commerce is part of your overall selling strategy, understanding the differences between eCommerce and mCommerce fraud management is critical.
View our on demand webinar, ‘Convert More Mobile Orders with Less Fraud’, you will gain insights on how to build fraud strategies for your mobile sales channel.
In this webianr we cover:
eCommerce vs mCommerce - the difference between the two, and the implications in terms of fraud management
Data – understand the type of data you will need to capture to effectively manage mCommerce fraud
Tools and rules – learn the different approaches that you should consider when deploying tools to detect mCommerce fraud
Measurement - the importance of analysis when fine-tuning your fraud strategy for mCommerce.